“Ukrainian Truth” for the second year in a row became the most popular news site – research

News on “Ukrainian Truth” consume 13% of respondents who were interviewed during the study “Ukrainian Media: News Consumption and Trust in 2025”.

Source: Research Research Internews-Ukraine “Ukrainian Media: News Consumption and Trust in 2025”

Details: Among the news sites “Ukrainian Pravda” in the first place, in 2024 it was read 13% of respondents, the same percentage survived in 2025.

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In the second place of TSN (12% and 12%, respectively), followed by “public” (4% and 8%).

Among the services and services, the leader is Ukr.NET from 24% in 2024 and 21% in 2025, in second place – UNIAN (9% and 6%).

Besides, Facebook page “Ukrainian Truth” has been in the top three in popularity among readers.

In the first place, Public News page from 1% in 2024 and 8% in 2025. On the second – espresso.tv.

Ukrainian Truth took third place with 4% of readers in 2024 and 6 in 2025.

Increased the percentage of “Ukrainian Truth” readers in Telegram: In 2024 it was read 2% of respondents, in 2025 – 3%. WITH YouTube-The UKRAINSKA PRAVDA is launched 3% of respondents, which is more than 1% in 2024.

The study was performed by Inmind to order NGO “Internews-Ukraine”. In May-August 2025, Inmind interviewed 1649 respondents in the cities of Ukraine with a population of 50 thousand+. The sampling error of 0.95 does not exceed 2.5 %. In addition to the survey, there were 5 focus-group discussions with residents of Kyiv, Lviv, Odessa, Dnipro, Kharkiv, Khmelnitsky and Poltava.

That preceded:

In 2024, the News on Ukrainian Truth consumed 13% of respondents who were interviewed during the USAID / Internews media research, which was the largest among news sites.