“SiriusXM reported 31.3 million total paid subscribers in the fourth quarter of 2025. Over the course of the full calendar year, paid subscribers fell by 301,000, even as total monthly churn improved slightly to 1.5 percent in 2025 from 1.6 percent in 2024. The company’s total number of subscribers, which also includes users on free”, — write: www.hollywoodreporter.com
The company’s total number of subscribers, which also includes users on free trial plans, was about 33 million at the end of 2025, and has remained largely unchanged for some time, although down about 1 percent from a year ago.
Fourth quarter revenue was $2.19 billion, largely flat year over year, while full-year 2025 revenue came in at $8.56 billion, a decline of 2 percent from the previous year. Net income was $99 million for the fourth quarter, below net income of $287 million in the prior year period. For the full year, net income was $805 million after a net loss of $2 billion in the previous year.
The company’s stock was up 8 percent in pre-market trading Thursday.
SiriusXM has been investing in its talent lineup, recently signing a new three-year agreement with Howard Stern, after speculation that he may end his long run at the company.
“We signed a new, three-year agreement with the King of All Media, Howard Stern. Our longstanding relationship with Howard helped define SiriusXM in its early days, and today, he’s more relevant than ever, achieving a 32% year over year increase in earned media with A-list interviews and must-hear moments. With this new agreement, we’ve cemented Howard’s place in our lineup for years to come,” said CEO Jennifer Witz.
The company has also scooped up high-profile podcast talent, with big deals for podcasts such as SmartLess, Call Her Dady and more. Podcast ad revenue grew 41 percent for the full year, after double-digit growth in 2024. Podcast programmatic demand was up 92 percent in Q4 2024 compared to Q4 2025.
The company is also anticipating largely flat revenue for 2026 at $8.5 billion, and adjusted EBIDTA of about $2.6 billion, which Witz said will be the first time the company has adjusted stable in three years, with further growth in free cash flow. She added that the company is “continuing to explore and capitalize on opportunities to leverage our moving assets.”
“In 2025, we delivered on our commitments and finished the year with strong Q4 results, exceeding our guidance, and growing free cash flow year over year. We achieved this by strengthening our subscription offering, growing our advertising business, and leveraging the power of our broader portfolio to drive meaningful efficiencies and harness new opportunities,” she said.
“Following the refocused strategy we laid out at the end of December 2024, we have remained laser-focused on bolstering our core SiriusXM in-car audience and expanding the reach of our ad network,” she said.