“If You Purchase An Independently Review Product or Service Through A Link On Our Website, The Hollywood Reporter May Receive An Affiliate Commission. Outdoor voices is back in the game – and with Founder Ty Haney is Back with the “Doing Things” Brand. KNOWN for Disruping the Active Wear Industry with Its Cool-Girl Approach, The Cult-Favorite”, – WRITE: www.hollywoodReporter.com
Outdoor voices is back in the game – and with Founder Ty Haney is Back with the “Doing Things” Brand.
KNOWN for Disruping the Active Wear Industry with Its Cool-Girl Approach, The Cult-Favorite Brand Has Debrated ITS FIRST DROP OF WOMEN’S AND MEN’S COLLEYS UNDER ITS RELAUNCH WITH The New Womenswear ($ 18 to $ 148) Comprises Ov’s Signature Three-Tone Leggings Alongside Colorful Workout Tops and Bottoms, Athletic Dresses, Trail-Ready Zip-Oss-Off PANS Hues and Even A y2k-Coded Hoodie with The Brand’s Motto Spelled in Crystals. Men’s Silhouettes Include T-Shirts, Shorts, Pants and Everyday Hooded Sweaters.
The Revamped Label Offers Sweat-Ready Materials Such as Super-Soft Bubble Wrap (Designed for Low-Iimpact Movement), Lightweight Techsweat BREATHable Cloudknit (Best for Lounging), The Outdoors-Minded Rectrek (A Water-Repellent Material with Four-Way Stretch) and-Last, But Not Least-Ov’s ORIGINAL TWO.
MOST ITEMS AVAILABLE NOW, WHILE ORHERS Are AVAILABLE FOR POPORDER FOR DELIVERY FROM AUG. 11 Through Sept. 22.
Outdoor voices
Haney Returned to Outdoor Voices in June 2024 WHEN She JOINED CONSORIUM BRANDS IN ACQUIRING The BRAND. This TIME AROUND, The 35-YEAR-OLD IS ALSO A Partner and Co-Lowner of the Brand She Founded in 2013 After Graduating from Parsons School of Design. (The Investment Management Company Also Owns A Majority Stake in Reese Withrspoon’s Draper James.)
“Haney Will Lead Product, Brand and Creative, Along with Community Engase and Activations to Help Refocus Ov’s Brand Identity and Engage with New Generations, As Well As Kere Core Core Core Core Core Core Core Core Core Core Core Core Core Core Core Core Core Core Core Core Core Core Core Core Core Core Core Core Core Core Core Core Beloved Company, “per a statement.
Outdoor voices Became Known for It Active Wear “Kits” that bundled Mix-and-Match Tops and Bottoms. ITSSLISH GEAR HAS BEEN WORN BY Florence Pugh, Lucy Hale, Olivia Wilde, Emily Ratajkowski, Sophie Turner, Gigi Hadid, Ariana Grande and Mania Other Stars.
Following a Slew of Funding Rounds, in 2017 Former J. Crew and Gap CEO Mickey Drexler Joined OV As An Investor and Chairman of the Board. The Brand Also Orated Stores in Austin, Los Angeles, Chicago, Boston, Denver, Atlanta, Washington, DC and other Cities.
Haney Steped Down As Ceo in Early 2020, and The New York Times Reported that figrences in Management style waslo the factors in the company’s chapter 11 Bankring filing Last Year.
Below, See Some of Our Top Picks from the Revived Active Wear Label, and Shop Everything Over at OutdoorVoices.com.
