“
The team that claimed three “south” in a row, became not even an English club – it is Rexem from northern Velsa, a team that is constantly forgotten, calling Welsh bands in English football leagues. Now, probably will not be forgotten: the next season “Dragons” will spend one division higher than the capital cardif.
Truly Hollywood history of a jerk from semi -amateur layers to one company to Lester – but the Hollywood history of Rexem would be, even if the club did not go anywhere. The fact is that the Welsh Club has been true legends for the last five years, the real mastoders of Hollywood.
The first idea is from the legend and the record holder of the series Do you know the series “Philadelphia is always sunny”? Even if not, in America it has a cult status. Starting in 2005, IT’s Always Sunny in Philadelphia has broken a record for the number of seasons-and has one, pronounced frontman. The story of Irish immigrants who opened a PBB in Philadelphia came up with a descendant of Irish emigrants Rob Mcelhenny. He filmed the first series of Rob with comrades on a amateur video camera, provided various TV channels – and then replaced with professional equipment.
In the United States, Macelhenny enjoys immense respect – as a master of a short genre, a profile how to shoot sitcoms. And at the end of 2010, when looking for ideas, Rob viewed the series “Sanderland: Love for the Coffin”. The series about how in the English province they love a club that never wins, contrary to all possible defeat, struck Macelhenny. He wrote to Gamphrei a driver who was simply a novice actor at that time:
”We have to do the same. Buy a club and make a movie about it“.
Important: even the status of a legend of one series did not allow the Rob to pull such a project on its own. And he turned to … Dedpool. In addition to the legendary role, Ryan Reynolds is known for investment: for example, he purchased one of Gin’s production companies, which his hero later drank in the movies. Recently, Reynolds sold this company for $ 610 million – so a big question that brings him big money, cinema or “additional” activity.
Macelhenny first asked for investment, but Reynolds was so caught up by the idea that he agreed only to full co -ownership. Interestingly, the case is the case: he is now the executive director of Rexem.
And why Rexem? The criteria for choosing a club were, to put it mildly, non -trivial. Reynolds and Macelhenny did not need a top club-on the contrary, when choosing the actors excluded the clubs of the APL and the championship. At the same time, the new owners were an important story. Macelhenny became interested in the history of how in Sanderland even the coffins of the dead fans cover the fans of the color of the same name.
And, as a consequence, the fan basket was important: the greater, the better to immediately affect the fan culture. About Sanderland the big and beautiful series was filmed by the same people who filmed the top document about the Usain Bolt, Mu, band One Direction – and took up such a modest club only because they were cheering for it.
As a result, the acting tandem reached the club, the name of which he did not know before – but from this no less stunning.
The history of the Rexem club is endless. There were no arsenals and Barcelona even in the project when in northern Wales already played football. According to any “dragon” criteria, they include dozens of ancient clubs in the world-to the question of a specific place (Crystal Peles, for example, defends its primacy and fact of founding in 1861, but there is no obvious evidence), but the fact that in 1864 the cryptic session was founded.
Accordingly, the club breathes history. Rexem stadium owns a world record: it is the oldest stadium that accepts national team matches. The first home match in the history of Wales played on “Rea Rerol Graund” – it turns out that “Dragons” played on the field “Dragons”. Immediately, the Welshians set a record that apparently was destined to be eternal: 11: 0 with Ireland in 1888.
The status of the patriarch did not help Wales in the English League system. His records: 15th place in the second division in the seventies, the quarterfinals of the Cup at the same time and … the quarterfinals of the cup of cups! You ask: how so it turned out that the team played in the European Cups? At some point, the team participated in the Wales Cup – and when she won, she was selected into the Cup Cup.
Moreover, the asset of “Dragons” has a victory over the most famous “dragons” in football. In the season-1984/85 Rexem (the fourth English division team!) He knocked out the port. But only two years later he wins the Champions Cup … Then the Welsh people flew in the next round from Roma, but in the other season the Swedish Yurgorden passed, Polish steel – and only in the quarterfinals flew from the Anderlecht. Other scalps of Rexem: Zurich, Lungbu, Zurrick (Malta). Now you will not turn such a trick: for 30 years now, as Rexem has been closed to Welsh Cup tournaments.
To a couple of football club and city. The first settlements on the site of Rexem appeared about 10 thousand years ago, and artisans began to settle here in the XIII-XIV centuries. The presence of lead, coal and iron and iron made the largest city in northern Wales. And this, by the way, formed the final choice of Hollywood stars.
After years, the author of Athletic said: “The great advantage of Rexem is that they grow and behind them is half a country. There are three large teams in the south of Velso: Newport, Cardiff and Sudsey. If they bought the English team, they would have received a few miles of influence. And here they have half a million potential fans. This is their chance“.
Key Solutions: Faith in Coach from the series, British warehouse – and rumors about Vardi What did the Macelhenna take up and Reynolds in Wales? Of course, they filmed the series – and Welcome to Wrexham has already become a phenomenon in the field of sports documentary. By this time, eight Emmy awards have already been in the service list of the series. Of course, the stars did not spare money to the “caste”: Paul Mallin went to them in the fifth league after scoring 32 goals per season in the fourth-that is, by the idea, he had to go to promotion, in the second or third Division.
But above all, the tandem of the actors is truly the genius of marketing. The way as mackelnine and Reynolds attracts attention, deserves a separate premium. There are, of course, “just” loud names: Guy Jackman arrived at the first match of Rexem after returning to the fourth (!) Division. Also in Rexem was Villa Ferrell, who even left the autograph on the wall of the local pub, the performer of the role of the Human Murah Paul Radd-and the smaller stars in northern Velza and stopped.
In terms of the scale of the stars that bind themselves to Rexem, there are simply no limits. In one of the club rollers, the club’s form of the club was dressed by Anthony Hopkins himself – so to speak, became a red dragon 22 years after the role in the Red Dragon.
And he is not the only sir who starred in the club’s marketing activity. In one of the rollers The Macelhenny Club and Reynolds call Alex Ferguson to agree on a friendly match with Mu. The stars are worried, explain Ferguson details, but the stern is silent. In the end, Reynolds throws the phone, and Ferguson says he heard nothing because there was a silent regime.
The popularity of Rexem outside England and the actors outside the cinema has become so great that one of its manifestations, in fact, goes against Welsh ideas. In 2022, the Arena Rexem visited … King! Charles III, along with his wife, visited Rexem to star in the series, greeted Macelhenny and Reynolds. For Welsh, in fact, the theme of the monarchy is trigger: Sudsey and Cardiff were not even announced on the social networks of scales after the queen’s death.
But the love of new owners in Rexem is such that they are ready to forgive everything. Rexem was an important industrial center of Great Britain, but in the post -industrial era of production was closed. Now tourists come to Rexem – and the city is developing, the economy is growing.
Macelhenny and Reynolds managed to make Rexem more than just a successful and unusual football club. They made it a phenomenon – a club with a huge audience outside the country. The Rexem of one and a half million subscribers in Instagram – It is more than, for example, Southampton, a club with a huge history and mass of seasons in the highest league. Not bad for a town with a 50,000th population!
The stars bathe in the rays of glory. Reynolds, along with the stadium, sings a club song dedicated to Macelhenny
Ferguson’s call was not just a marketing action – Rexem really played a pre -season match with MJ. And with Chelsea, Bournemut, again with Chelsea – rivals, which usually neglect rivals from the bottom of the mire.
Rexem was still a tour of the United States in the status of the Fourth Division Club – and the stadiums were killed by his American fans. People who usually ignore classic, preferring the NFL match, came to the League team games 2. And not exactly through Mu or Chelsea: Rexem played, for example, in Vancouver with local Whitekeps, and there was a sell -out.
If at the other end of the world, despite the difference in time zones, it is difficult to exaggerate in Wales in Wales. 7338 – the number of fans in the stands of the Rexem match with Blackburn, which went down in the history of the Cup of England. It’s very little, you say? The fact is that it was a visiting match – and even on the departure, to another country, now so many fans of “dragons” are ready to go.
Who are the main characters on the field? In the past – certainly Paul Malin, who in the seasons in the fifth division scored 28 and 23 goals, and in the fourth – 24. Here on League 1 of his talent is probably not enough: there was only three times there. Ben Foster, a goalkeeper, who played Mu for 20 years ago, returned from a pension for this case and in a decisive game for leaving League 2 repelled a penalty from Player Notts Kunti.
Today – Stephen Fletcher, in the past the forward of the Scotland national team (and clubs such as Marseille, Vulverhampton, Sanderland). During the season in League 1, he scored eight goals – at first glance, a little, but no one scored more on the team. The most important player in the center of the field was James McClin, who played more than one hundred matches for the Ireland national team, including Euro 2016.
In the future, a big contribution from Jay Rodriguez, who came in January – and possibly from Jamie Vardy, should be expected. The forward, who knows best how to break from the bottom to the Premier League, has recently left Lester-and insiders associate it with the “dragons”.
But the main solution of Macelhene and Reynolds still looks first. At the very beginning of the journey, they hired a punch Parkinson, who still works. Parkinson showed his willingness to change: the team won both in a romantic style and as a bus (repeated, 8 goals in the best scorers). And you know how the Americans chose this person who did not understand anything in football at the time?
They saw Parkinson in the series. This coach worked with Sanderland to Rexham.
Instead of a post -speech There is no word about love anywhere as in Hollywood. Generations of actors, directors, producers have depreciated the value of this great feeling, taught the whole world to say these words with the slightest occasion and even without it. Therefore, of course, there is no doubt that two super -stars of cinema with enormous experience will be able to imitate love.
And yet, in my opinion, Macelhenny and Reynolds at some point fell in love with this club.
Of course, they came to the business asset for the sake of promoting business assets-but at some point they began to invest in the club resources that simply cannot be reflected with something except dopamine in the blood. Rexem has its own, very local group that collected a couple of thousands of auditions – but after Reynolds laid out their speech in Tiktok, they began to collect tens of millions. Moreover, when at the end of one of the seasons of the star, they agreed on the “Reates of Graund” Kings of Leon, local musicians called to perform on a warming up.
And in gratitude, the band wrote the song “In Rexem always sunny” – with a clear reference to the name of the main project in the life of Macelhenny
Reynolds also took local musicians in the US Tour. He also gave Paul Mallena to play in the movie “Dedpool and Wolverine” – one of the main films of all year, one of the main projects in his life. And it also helps a local bartender with a vacation in America, getting tickets for the MLS match for him. And in his social networks, every second post, despite exceptional employment and demand dedicated to a football asset …
Agree, these are not things that can and should be done for marketing. The actor with 52 million Instagram subscribers, like Reynolds (and even with two, as in Macelhenny), makes no sense to waste his time to make a happy worker with a glushing worker. Five years ago, Hollywood actors struck the pure and sincere love of the British for football – and they were so fascinated by this business that they loved Rexem themselves.
”, – WRITE: Champion.com.ua
The team that claimed three “south” in a row, became not even an English club – it is Rexem from northern Velsa, a team that is constantly forgotten, calling Welsh bands in English football leagues. Now, probably will not be forgotten: the next season “Dragons” will spend one division higher than the capital cardif.
Truly Hollywood history of a jerk from semi -amateur layers to one company to Lester – but the Hollywood history of Rexem would be, even if the club did not go anywhere. The fact is that the Welsh Club has been true legends for the last five years, the real mastoders of Hollywood.
The first idea is from the legend and the record holder of the series Do you know the series “Philadelphia is always sunny”? Even if not, in America it has a cult status. Starting in 2005, IT’s Always Sunny in Philadelphia has broken a record for the number of seasons-and has one, pronounced frontman. The story of Irla The ND emigrants who opened a pub in Philadelphia came up with a descendant of Irish emigrants Rob Mcelhenny. He filmed the first series of Rob with comrades on a amateur video camera, provided various TV channels – and then replaced with professional equipment.
In the United States, Macelhenny enjoys immense respect – as a master of a short genre, a profile how to shoot sitcoms. And at the end of 2010, when looking for ideas, Rob viewed the series “Sanderland: Love for the Coffin”. The series about how in the English province they love a club that never wins, contrary to all possible defeat, struck Macelhenny. He wrote to Gamphrei a driver who was simply a novice actor at that time:
”We have to do the same. Buy a club and make a movie about it“.
Important: even the status of a legend of one series did not allow the Rob to pull such a project on its own. And he turned to … Dedpool. In addition to the legendary role, Ryan Reynolds is known for investment: for example, he purchased one of Gin’s production companies, which his hero later drank in the movies. Recently, Reynolds sold this company for $ 610 million – so a big question that brings him big money, cinema or “additional” activity.
Macelhenny first asked for investment, but Reynolds was so caught up by the idea that he agreed only to full co -ownership. Interestingly, the case is the case: he is now the executive director of Rexem.
And why Rexem? The criteria for choosing a club were, to put it mildly, non -trivial. Reynolds and Macelhenny did not need a top club-on the contrary, when choosing the actors excluded the clubs of the APL and the championship. At the same time, the new owners were an important story. Macelhenny became interested in the history of how in Sanderland even the coffins of the dead fans cover the fans of the color of the same name.
And, as a consequence, the fan basket was important: the greater, the better to immediately affect the fan culture. About Sanderland the big and beautiful series was filmed by the same people who filmed the top document about the Usain Bolt, Mu, band One Direction – and took up such a modest club only because they were cheering for it.
As a result, the acting tandem reached the club, the name of which he did not know before – but from this no less stunning.
The history of the Rexem club is endless. There were no arsenals and Barcelona even in the project when in northern Wales already played football. According to any “dragon” criteria, they include dozens of ancient clubs in the world-to the question of a specific place (Crystal Peles, for example, defends its primacy and fact of founding in 1861, but there is no obvious evidence), but the fact that in 1864 the cryptic session was founded.
Accordingly, the club breathes history. Rexem stadium owns a world record: it is the oldest stadium that accepts national team matches. The first home match in the history of Wales played on “Rea Rerol Graund” – it turns out that “Dragons” played on the field “Dragons”. Immediately, the Welshians set a record that apparently was destined to be eternal: 11: 0 with Ireland in 1888.
The status of the patriarch did not help Wales in the English League system. His records: 15th place in the second division in the seventies, the quarterfinals of the Cup at the same time and … the quarterfinals of the cup of cups! You ask: how so it turned out that the team played in the European Cups? At some point, the team participated in the Wales Cup – and when she won, she was selected into the Cup Cup.
Moreover, the asset of “Dragons” has a victory over the most famous “dragons” in football. In the season-1984/85 Rexem (the fourth English division team!) He knocked out the port. But only two years later he wins the Champions Cup … Then the Welsh people flew in the next round from Roma, but in the other season the Swedish Yurgorden passed, Polish steel – and only in the quarterfinals flew from the Anderlecht. Other scalps of Rexem: Zurich, Lungbu, Zurrick (Malta). Now you will not turn such a trick: for 30 years now, as Rexem has been closed to Welsh Cup tournaments.
To a couple of football club and city. The first settlements on the site of Rexem appeared about 10 thousand years ago, and artisans began to settle here in the XIII-XIV centuries. The presence of lead, coal and iron and iron made the largest city in northern Wales. And this, by the way, formed the final choice of Hollywood stars.
After years, the author of Athletic said: “The great advantage of Rexem is that they grow and behind them is half a country. There are three large teams in the south of Velso: Newport, Cardiff and Sudsey. If they bought the English team, they would have received a few miles of influence. And here they have half a million potential fans. This is their chance“.
Key Solutions: Faith in Coach from the series, British warehouse – and rumors about Vardi What did the Macelhenna take up and Reynolds in Wales? Of course, they filmed the series – and Welcome to Wrexham has already become a phenomenon in the field of sports documentary. By this time, eight Emmy awards have already been in the service list of the series. Of course, the stars did not spare money to the “caste”: Paul Mallin went to them in the fifth league after scoring 32 goals per season in the fourth-that is, by the idea, he had to go to promotion, in the second or third Division.
But above all, the tandem of the actors is truly the genius of marketing. The way as mackelnine and Reynolds attracts attention, deserves a separate premium. There are, of course, “just” loud names: Guy Jackman arrived at the first match of Rexem after returning to the fourth (!) Division. Also in Rexem was Villa Ferrell, who even left the autograph on the wall of the local pub, the performer of the role of the Human Murah Paul Radd-and the smaller stars in northern Velza and stopped.
In terms of the scale of the stars that bind themselves to Rexem, there are simply no limits. In one of the club rollers, the club’s form of the club was dressed by Anthony Hopkins himself – so to speak, became a red dragon 22 years after the role in the Red Dragon.
And he is not the only sir who starred in the club’s marketing activity. In one of the club clubs and Reynolds call Alex Ferguson to agree on a friendly match with Mu. The stars are worried, explain Ferguson details, but the stern is silent. In the end, Reynolds throws the phone, and Ferguson says he heard nothing because there was a silent regime.
The popularity of Rexem outside England and the actors outside the cinema has become so great that one of its manifestations, in fact, goes against Welsh ideas. In 2022, the Arena Rexem visited … King! Charles III, along with his wife, visited Rexem to star in the series, greeted Macelhenny and Reynolds. For Welsh, in fact, the theme of the monarchy is trigger: Sudsey and Cardiff were not even announced on the social networks of scales after the queen’s death.
But the love of new owners in Rexem is such that they are ready to forgive everything. Rexem was an important industrial center of Great Britain, but in the post -industrial era of production was closed. Now tourists come to Rexem – and the city is developing, the economy is growing.
Macelhenny and Reynolds managed to make Rexem more than just a successful and unusual football club. They made it a phenomenon – a club with a huge audience outside the country. The Rexem of one and a half million subscribers in Instagram – It is more than, for example, Southampton, a club with a huge history and mass of seasons in the highest league. Not bad for a town with a 50,000th population!
The stars bathe in the rays of glory. Reynolds, along with the stadium, sings a club song dedicated to Macelhenny
Ferguson’s call was not just a marketing action – Rexem really played a pre -season match with MJ. And with Chelsea, Bournemut, again with Chelsea – rivals, which usually neglect rivals from the bottom of the mire.
Rexem was still a tour of the United States in the status of the Fourth Division Club – and the stadiums were killed by his American fans. People who usually ignore classic, preferring the NFL match, came to the League team games 2. And not exactly through Mu or Chelsea: Rexem played, for example, in Vancouver with local Whitekeps, and there was a sell -out.
If at the other end of the world, despite the difference in time zones, it is difficult to exaggerate in Wales in Wales. 7338 – the number of fans in the stands of the Rexem match with Blackburn, which went down in the history of the Cup of England. It’s very little, you say? The fact is that it was a visiting match – and even on the departure, to another country, now so many fans of “dragons” are ready to go.
Who are the main characters on the field? In the past – certainly Paul Malin, who in the seasons in the fifth division scored 28 and 23 goals, and in the fourth – 24. Here on League 1 of his talent is probably not enough: there was only three times there. Ben Foster, a goalkeeper, who played Mu for 20 years ago, returned from a pension for this case and in a decisive game for leaving League 2 repelled a penalty from Player Notts Kunti.
Today – Stephen Fletcher, in the past the forward of the Scotland national team (and clubs such as Marseille, Vulverhampton, Sanderland). During the season in League 1, he scored eight goals – at first glance, a little, but no one scored more on the team. The most important player in the center of the field was James McClin, who played more than one hundred matches for the Ireland national team, including Euro 2016.
In the future, a big contribution from Jay Rodriguez, who came in January – and possibly from Jamie Vardy, should be expected. The forward, who knows best how to break from the bottom to the Premier League, has recently left Lester-and insiders associate it with the “dragons”.
But the main solution of Macelhene and Reynolds still looks first. At the very beginning of the journey, they hired a punch Parkinson, who still works. Parkinson showed his willingness to change: the team won both in a romantic style and as a bus (repeated, 8 goals in the best scorers). And you know how the Americans chose this person who did not understand anything in football at the time?
They saw Parkinson in the series. This coach worked with Sanderland to Rexham.
Instead of a post -speech There is no word about love anywhere as in Hollywood. Generations of actors, directors, producers have depreciated the value of this great feeling, taught the whole world to say these words with the slightest occasion and even without it. Therefore, of course, there is no doubt that two super -stars of cinema with enormous experience will be able to imitate love.
And yet, in my opinion, Macelhenny and Reynolds at some point fell in love with this club.
Of course, they came to the business asset for the sake of promoting business assets-but at some point they began to invest in the club resources that simply cannot be reflected with something except dopamine in the blood. Rexem has its own, very local group that collected a couple of thousands of auditions – but after Reynolds laid out their speech in Tiktok, they began to collect tens of millions. Moreover, when at the end of one of the seasons of the star, they agreed on the “Reates of Graund” Kings of Leon, local musicians called to perform on a warming up.
And in gratitude, the band wrote the song “In Rexem always sunny” – with a clear reference to the name of the main project in the life of Macelhenny
Reynolds also took local musicians in the US Tour. He also gave Paul Mallena to play in the movie “Dedpool and Wolverine” – one of the main films of all year, one of the main projects in his life. And it also helps a local bartender with a vacation in America, getting tickets for the MLS match for him. And in his social networks, every second post, despite exceptional employment and demand dedicated to a football asset …
Agree, these are not things that can and should be done for marketing. The actor with 52 million Instagram subscribers, like Reynolds (and even with two, as in Macelhenny), makes no sense to waste his time to make a happy worker with a glushing worker. Five years ago, Hollywood actors struck the pure and sincere love of the British for football – and they were so fascinated by this business that they loved Rexem themselves.