“The Ukrainian TV market has undergone radical changes over the last few years. It came from several media groups (connected with Viktor Medvedchuk and Rinat Akhmetov), and those TV channels that survived were united in a telecommunication sponsored by the budget.”, – WRITE: www.pravda.com.ua
How did these tectonic landslide change the market and is there a future on television after the TEMARAFON? How are traditional TV channels competing with streaming platforms and YouTube? And what does television earn?
We all talked about it with the Financial Director and the Board of StarLight Media Taras Shidlik.
Cover: Zu Zabrezhnyuk