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Myroslav Trynko Graduate news editor at “Mezhy”. A geek, a programmer by profession, but a journalist by profession. Rider, tennis player and Formula 1 fan. I write about technology, smartphones and electric cars.
The third, fourth and fifth places were taken by Amazon ($319.9 billion), Google ($317.1 billion) and Samsung ($90.5 billion). Although the value of Apple has decreased slightly compared to last year (by 4%), the brand maintains a significant advantage over its competitors.
The Interbrand rating evaluates companies based on three key factors: financial performance, brand influence on customer decisions, and overall market competitiveness. In general, the value of the world’s top 100 companies increased by 4.4% and reached $3.6 trillion, reflecting the steady growth of leading global brands.
A sensational breakthrough in the rating was shown by NVIDIA, a manufacturer of chips for artificial intelligence. Its brand value increased by 116% to $43.2 billion, which allowed the company to rise from 36th to 15th place. This is the biggest jump in the entire history of the rating. Instagram also entered the top 10 for the first time with a gain of 27%, while Nike and Tesla suffered losses. Nike fell from 14th to 23rd after a 26% drop, while Tesla lost 13 positions as its brand value dropped 35%.
In general, the Interbrand ranking shows which brands are currently having the most influence on consumers and the market, as well as how important innovation, popularity and adaptation to modern technologies are to their value.
Read also: Apple may release a MacBook Pro with a touchscreen OLED display and Dynamic Island as early as 2026
The new 14-inch MacBook Pro received an M5 chip and up to 24 hours of operation
Apple updated the iPad Pro line: the tablets received a new M5 chip
”, — write: www.pravda.com.ua
Myroslav Trynko Graduate news editor at “Mezhy”. A geek, a programmer by profession, but a journalist by profession. Rider, tennis player and Formula 1 fan. I write about technology, smartphones and electric cars.
The third, fourth and fifth places were taken by Amazon ($319.9 billion), Google ($317.1 billion) and Samsung ($90.5 billion). Although the value of Apple has decreased slightly compared to last year (by 4%), the brand maintains a significant advantage over its competitors.
The Interbrand rating evaluates companies based on three key factors: financial performance, brand influence on customer decisions, and overall market competitiveness. In general, the value of the world’s top 100 companies increased by 4.4% and reached $3.6 trillion, reflecting the steady growth of leading global brands.
A sensational breakthrough in the rating was shown by NVIDIA, a manufacturer of chips for artificial intelligence. Its brand value increased by 116% to $43.2 billion, which allowed the company to rise from 36th to 15th place. This is the biggest jump in the entire history of the rating. Instagram also entered the top 10 for the first time with a gain of 27%, while Nike and Tesla suffered losses. Nike slipped from 14th to 23rd after a 26% drop, while Tesla lost 13 positions as its brand value dropped 35%.
In general, the Interbrand ranking shows which brands are currently having the most influence on consumers and the market, as well as how important innovation, popularity and adaptation to modern technologies are to their value.
Read also: Apple may release a MacBook Pro with a touchscreen OLED display and Dynamic Island as early as 2026
The new 14-inch MacBook Pro received an M5 chip and up to 24 hours of operation
Apple updated the iPad Pro line: the tablets received a new M5 chip