October 19, 2025
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Ukraine News Today

Apple plans to significantly reduce production of the iPhone Air due to poor sales

Vlad Cherevko I have been interested in various types of electronics and technologies since the early 2000s. I like to play computer games and understand the operation of various gadgets. I regularly follow the news of the technology world and write materials about it myself.

The Japanese investment bank Mizuho Securities said that Apple is preparing to significantly reduce the production volume of the iPhone Air model, reports The Elec. According to analysts, the company will reduce the forecast of the release of this smartphone by 1 million units by the end of the year.

The reason for this decision was the sales results, which turned out to be lower than the company’s expectations, especially in comparison with other models of the line. Meanwhile, according to Mizuho Securities, demand for the iPhone 17, iPhone 17 Pro and iPhone 17 Pro Max exceeded Apple’s forecasts. In this regard, the production of these models will be increased: iPhone 17 — by 2 million units, iPhone 17 Pro — by 1 million, and iPhone 17 Pro Max — by 4 million.

Overall, Mizuho Securities estimates that Apple will increase total iPhone production from 88 million to 94 million devices. Thus, the reduction in the production of the iPhone Air is compensated by the increase in the production of other models.

The report also notes that the launch of the foldable iPhone could be delayed until 2027. This is due to the fact that Apple needs time to finalize the design and technical characteristics of the components, in particular the hinge.

We will remind you that the iPhone Air is the company’s thinnest smartphone with a thickness of 5.6 mm, which was released in September this year together with the iPhone 17 line. The model has a titanium frame, a new A19 Pro chip, a single main camera of 48 MP and a 6.5-inch display with a frequency of up to 120 Hz and a brightness of 3000 nits.

It is reported that the smartphone has a battery of 3149 mAh, and Apple during the presentation of the model promised “round-the-clock” autonomy thanks to the optimized architecture. Sales of iPhone Air in the world start from $999.

Earlier, there was also information about a possible reduction in the production of another thin smartphone — the Samsung Galaxy S25 Edge. It is reported that due to poor sales of this model, the company may refuse to launch the successor – S26 Edge.

”, — write: www.pravda.com.ua

Vlad Cherevko I have been interested in various types of electronics and technologies since the early 2000s. I like to play computer games and understand the operation of various gadgets. I regularly follow the news of the technology world and write materials about it myself.

The Japanese investment bank Mizuho Securities said that Apple is preparing to significantly reduce the production volume of the iPhone Air model, reports The Elec. According to analysts, the company will reduce the forecast of the release of this smartphone by 1 million units by the end of the year.

The reason for this decision was the sales results, which turned out to be lower than the company’s expectations, especially in comparison with other models of the line. Meanwhile, according to Mizuho Securities, demand for the iPhone 17, iPhone 17 Pro and iPhone 17 Pro Max exceeded Apple’s forecasts. In this regard, the production of these models will be increased: iPhone 17 — by 2 million units, iPhone 17 Pro — by 1 million, and iPhone 17 Pro Max — by 4 million.

Overall, Mizuho Securities estimates that Apple will increase total iPhone production from 88 million to 94 million devices. Thus, the reduction in the production of the iPhone Air is compensated by the increase in the production of other models.

The report also notes that the launch of the foldable iPhone could be delayed until 2027. This is due to the fact that Apple needs time to finalize the design and technical characteristics of the components, in particular the hinge.

We will remind you that the iPhone Air is the company’s thinnest smartphone with a thickness of 5.6 mm, which was released in September this year together with the iPhone 17 line. The model has a titanium frame, a new A19 Pro chip, a single main camera of 48 MP and a 6.5-inch display with a frequency of up to 120 Hz and a brightness of 3000 nits.

It is reported that the smartphone has a battery of 3149 mAh, and Apple during the presentation of the model promised “round-the-clock” autonomy thanks to the optimized architecture. Sales of iPhone Air in the world start from $999.

Earlier, there was also information about a possible reduction in the production of another thin smartphone — the Samsung Galaxy S25 Edge. It is reported that due to poor sales of this model, the company may refuse to launch the successor – S26 Edge.

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