“Last year, 1,000 readers took advantage of the benefits of participating in the “Ukrainian Pravda” community. In general, at the beginning of 2025, the UP Club has 2,047 subscribers who support their favorite media on an ongoing basis. ”, — write: www.pravda.com.ua
Last year, 1,000 readers took advantage of the benefits of participating in the “Ukrainian Pravda” community. In general, at the beginning of 2025, the UP Club has 2,047 subscribers who support their favorite media on an ongoing basis.
Details: All readers of the UP Club get access to numerous advantages – suggestions of topics for materials, the opportunity to communicate with the editors, visits to editorial events, personal letters and gift merchandise of “Ukrainian Pravda”.
Last year, readers of the UP Club attended 12 recordings of UP.Chat, which is held every month, and more than 100 readers joined the public events of “Ukrainian Pravda”. For 2024, readers of the UP Club also received 52 unique editorial letters, and journalists wrote 30 texts on topics suggested by readers.
We will remind: The editors spend contributions from readers of the UP Club on production and equipment for Mykhailo Tkach’s journalistic investigations (40%), another 30% goes to pay for military reporter Olga Kyrylenko’s business trips to the front lines. 26% – the work of the YouTube editorial team. The rest of the money goes to the production of merch and operational activities.
