FC DynamoOn Sunday, December 15, an extraordinary event took place for FC Dynamo (Kyiv). In the modern Kyiv Event Hall by Ramada Encore, the solemn awarding ceremony of the largest sports and marketing award SBC Ukraine Awards 2024 took place.
This is the first ever award and presentation of awards to the best athletes and organizations in the field of sports marketing. During the ceremony, the organizers grandly summed up the results of the year and celebrated the leaders of the sports marketing industry.
The best representatives of Ukrainian sports gathered in the hall. They were evaluated according to many criteria: talent, creativity, achievements, experience, motivation, inspiration, non-standard thinking, initiative, popularity, innovation, strength, endurance, skill, breakthrough in the world of marketing, realization of ideas, their effectiveness, etc.
Dynamo Kyiv was among the many nominees. The capital club won in the most important nomination, the awarding of which took place last – Award of the year. The victory was awarded for cooperation with bookmakers.
Deputy General Director of FC Dynamo Kyiv Maksym Radutskyi shared his impressions of the award ceremony. His first words after the victory were as follows:
“I admit, this award was a bit unexpected for me, but very important. To be honest, when he went on stage, he would first of all announce that Shakhtar had lost to Polyssa, and only then would he be happy about the award. It’s nice that someone noticed our work and marked it. Even if this had not happened, we would have done it anyway. It is important that this was the last, the most important award – the Year Award. We in the team call it the Grand Prix. Of course, it is nice to receive such an award, but I would like to note that this is not my personal award, but an award from the “Dynamo” football club.
This was done primarily for the sake of the result. We managed to come to an agreement with everyone, and since the organizers of Sport Business Club appreciated it, it was really cool. This was the first such ceremony, but I heard that the organizers want to make it an annual event, so we plan to participate. “Dynamo” has many interesting and important projects, in particular, we could definitely compete in the PR project of the year nomination.”
If you find an error, please highlight a piece of text and click
Source: sport.ua