“YouTube Is Sending A Message to the Podcast Industry: It Is The Biggest Player in Town. The Streaming Video Platform on Wednesday Disclosyd that It Now was One Billion MONTHLY Active Users Watching PodCast Content, An Astoning Number That Makes It. That should not be totally surprising given”, – WRITE: www.hollywoodReporter.com
The Streaming Video Platform on Wednesday Disclosyd that It Now was One Billion MONTHLY Active Users Watching PodCast Content, An Astoning Number That Makes It.
That should not be totally surprising given YouTube’s Status As the Largest Streaming Video Platform, But The New Numbers Underscore How The Google-Rev. Hosts reworking their shows to be video-firsst.
Even Other Podcast Companies Are Leveraging YouTube to Grow Their Business, Like Siriusxm, Home To Call Her Daddy, Conan o’brien needs a friend an Smartless. The Company is Betting that by Fusion Subscript Podcasting Son Other Platforms (Like YouTube) It Can Grow Both ITS AUDIENCE AND ITS BOTOM LINE.
Youtube Has Also Levered ITS Recommendation Algorithm to Drive New Listers and Subscribers, A Key Priority for PodCasters Looking to Grow Their Business.
“Podcasts with Video Are More Than A Trend, They Meet Audiences WHERE ARE: ON YOUTUBE,“ The Company Wrote in a Blog Post Wednesday. “We’ve vicely Developed Our PodCast Product Experience to Make It Easier for Fans to Find PodCasts They Love, Discover New Ones, And Watch (OR Listen!) Whenever. We’ve Also Added More and More Podcasters Into Our Revenue Sharing Program, The YouTube Partner Program. ”
And the Company Says that USers Watched More than 400 Million Hours of PodCast Content on Living Room TV Device, Suggesting That Users Are Watching Long-Form Podcasts in Lieu. Programming.
And YouTube’s Growth Has Not Gone Unnoticed. SPotify, Which Has Made PodCasts One of Its Growth Areas, is Leaning Into Video-Firmst Contenties Through Video.
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