“YOU might know him as Sam on Big Brother, but outside of the iconic house – Sam is known as Smashby, he has some very famous pals, and a blossoming music career. The only time Sam, 27, who entered the Big Brother house on Sunday night, mentioned music – was when he revealed what he”, — write: www.thesun.co.uk
The only time Sam, 27, who entered the Big Brother house on Sunday night, mentioned music – was when he revealed what he wanted to spend the money on if he were to win.
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Big Brother star Sam performed alongside La Voix at a Pride event this summerCredit: Instagram/@smashby
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He is good pals with Divina De Campo – and the pair toured together in MayCredit: Instagram/@smashby
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Sam shared his transformation on social media before he entered the Big Brother houseCredit: Instagram/@smashbyHe briefly mentioned he’d put some cash towards a “music project” after gushing about how he wanted to go to Disneyland, buy a flat and get himself a fluffy cat.
But we can reveal that away from the famous Big Brother house, Sam is known as Smashby and often rubs shoulders with Drag Race royalty.
With a music career spanning over a decade, Smashby – who goes by he/they/she pronouns as per Instagram – has worked with Divina De Campo and La Voix from the hit BBC drag show.
He has also worked with a number of other drag stars, often posing in snaps with them on social media.
This summer, Sam toured festivals for Pride 2025 – appearing at various events up and down the country.
He was even seen headlining at the same event Strictly Come Dancing star and Drag Race icon La Voix performed at.
The pair even snapped a selfie together backstage.
He is also pals with Divina De Campo, and the pair have worked on several projects together over the years.
In the summer of 2021, Sam collaborated with Divina De Campo on their son Make A Scene.
The pair could be seen dancing together in a music video, with Divina heavily promoting it on her social media.
Sam and Divina’s friendship seems to be strong and unbreakable, with them publicly supporting one another this year.
Back in May of this year, Sam toured with Divina as her special guest.
Opening her show, I Do Think, Sam stormed the stage in London, Birmingham and Manchester.
Sharing some snaps of the pair backstage at Divina’s shows, Sam thanked the drag star for allowing them to be their support act.
