“Puerto Rican artist Bad Bunny presented his performance at the Super Bowl Halftime Show exclusively in Spanish, attracting 128.2 million TV viewers. His music tracks after the performance increased the number of listens sevenfold. Puerto Rican musician Bad Bunny became the first in Super Bowl history to perform his halftime show number entirely in Spanish. According to information from variety.com, it is […]”, — write: businessua.com.ua
Puerto Rican musician Bad Bunny became the first in Super Bowl history to perform his halftime show number entirely in Spanish. According to variety.com, the show averaged 128.2 million viewers, reports UNN.
Details That beats the 124.9 million average viewers for this year’s Super Bowl as a whole, according to Nielsen, but falls short of the 133.5 million viewers attracted by US rapper Kendrick Lamar, who set the previous record last year. Before Lamar, the highest figure belonged to the artist Usher for his performance in 2024.
According to data from Ripple Analytics, the total number of views of the halftime show, which includes fans, personal platforms, broadcast partners and influencers, reached four billion views during the day (up 137% from last year).
According to Apple Music, streams of Bad Bunny’s music increased sevenfold after the halftime performance, led by “DtMF,” “BAILE INoLVIDABLE,” and “Tití Me Preguntó.”
According to the NFL, more than half of the views on social networks come from audiences from different parts of the world. Meanwhile, full figures for Apple Music Super Bowl LX Halftime Show worldwide totals will be available early next week, and the US viewership of 124.9 million could rise significantly after global figures are released.
We will remind In November 2025, Puerto Rican rapper Bad Bunny won Album of the Year at the 2025 Latin Grammy Awards for his album Debí Tirar Más Fotos.
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