December 22, 2025
Soho meets: "Aviatsia Halychyna" appears in Britain thumbnail
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Soho meets: “Aviatsia Halychyna” appears in Britain

The Lviv brand “Aviatsiya Halychyna” opened a store in the center of London Photo press service !FEST One of the most expensive metropolises in the world – London – got a new Ukrainian participant. The Lviv clothing brand “Aviatsia Halychyna” from “Emotions !FEST Holding” opened its first store abroad – in the heart of the Soho shopping district. How are Ukrainian entrepreneurs mastering the British market and with whom […]”, — write: businessua.com.ua

Aviation of Halychyna store in London / !FEST press service

The Lviv brand “Aviatsia Halychyna” opened a store in the center of London Photo by the !FEST press service

One of the most expensive metropolises in the world – London – got a new one Ukrainian participant. The Lviv clothing brand “Aviatsia Halychyna” from “Emotions !FEST Holding” opened its first store abroad – in the heart of the Soho shopping district. How do Ukrainian entrepreneurs master the British market and what difficulties do they face?

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The “Aviatsiya Halychyna” store in the British capital opened its doors on December 14, 2025, which was announced on social networks by the co-owner of “Holding of emotions !FEST” Yuriy Nazaruk. “It’s a normal, quiet opening to test and adjust everything and our packages will have a London address discreetly,” he noted.

Over 11 years of activity, the brand initiated three productions, its own printing house and a network of 10 stores – in Kyiv, Lviv and recently in London.

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