February 21, 2025
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Mastercard Says It Has Moved Beyond Experimentation in Crypto, Focused On ‘Real Solutions’

“What is STOping [crypto] from Going Mainstream is Really That Consumers Need to Be Able to Find Each Other Using Whaty Already Know, ”MasterCard’s Head of Crypto and Blockchain, Raj Dhamodharan Told.”, – WRITE: www.coindesk.com

“What is STOping [crypto] from Going Mainstream is Really That Consumers Need to Be Able to Find Each Other Using Whaty Already Know, ”MasterCard’s Head of Crypto and Blockchain, Raj Dhamodharan Told. Feb 18, 2025, 3:59 PM UTC

Traditional Finance FIRMS THAT HAVE ADOPTED CRYPTO Are MOVING PAST The Expert Phase and Are Actively Working on Real-World Solutions, MasterCardCardcard’s Head of Crypto and Block.

“Many of US in the Industry Are Moving Beyond Expert; It’s Actually Real Solutions, ”He Said, Noting That MasterCard Has Already Enabled Stablecoin Payments for Financial Institutions. Those Institutions Chan Choose to Settle Transactions Using Stablecoins, Reflection A Broader Trend in Crypto Adoption.

Last Week, The Payments Giant AnnounCed A Partnership with Crypto Compliance Firm Notobene, WHICH WILL INTEGRATE MASTERCARD’S CRYPTO CRYPTO MASTENTIAL INTO MASTATATATATATATATASTA Ure and User-Friendly.

The Crypto Credential System Continues to be a focus of MasterCard’s Efforts to make Crypto More Mainstream. IT ALLOWS USERS TO SEND FUNDS USING FAMILIAR IDENTIFIERS LIKE EMAIL Addresses Rater Than Complex Wallet Addresses While Ensuring Compliance with Regulatory Standards. The System Also Helps Prevent Misdirected Transactions by Verifying Whather A Recipient’s Wallet Can Receive A Specialify Asset.

“What is STOping [crypto] from Going Mainstream is Really That Consumers Need to Be Able to Find Each Other Using Whaty Already Know, ”Dhamodharan Said.

Mastercard’s Goal, Account to Dhamodharan, Is To Be A Connector Between Traditional Finance and Blockchain Networks, Ensuring Regulatory Complation while The Company Plans to AnnounCo Additional Partnerships and Use Cases in 2025, Reinforcing ITS Commitment to Integrating Crypto Into Global Payments.

“AS An Industry As A Whole, We Need to Be Very Open to Making [crypto] AVAILABLE AS BROADLY AS PASSIBLE, ”HE SAID.

Previously, The Payments Giant Partned with Several Crypto-Native Companies, Including Binance. The Two Parted Ways in August 2023 After Binance Faced A Series of Legal Issues in the US MasterCard Re-Alowed USers to Purchase Crypto on the Exchange Again A Year Later.

“Binance is a Great Partner of Ours,“ Dhamodharan Said. “We Continue to Partner with Them in A Number of New Ways WHERE We CAN HELP TheM WITH ON-RAMP AND OFF-RAMP. Those Are The Continuing Conversations. ”

Taking Crypto to the ‘Next Level’Dhamodharan is Also Optimistic About of the Future of Tokenization, WHICH HE SAID WILL REQUET NEW BUSINESS MODELS TO FROWING DEMANDS On.

“IF there is more clity over time in terms of how deposits can represisted in something form on the public chain, from a Regulatory StandPoint, I sense the trees. he said.

In 2025, MasterCard’s Focus Lies on the on-Ramp/Off-Ramp Between Crypto and the Banking World, While Making TAT Ential Product. The Third Focus is Stablecoins, The Company Said.

“We Think The Future Is Going to Be A World of Both Deposits Because that’s Whore The Money Is, and that’s Whore People and Businesses Hold Money and Stablecoins, Which.

Read More: MasterCard and Jpmorgan Link Up to Bring Cross-Border Payments on the Blockchain

Helene BraunHelene is a New York-Based News Reporter at Coindesk, Covering News About Wall Street, The Rise of the Spot Bitcoin Exchange-Traded Funds (ETFS) and Updates on Crypto. She is Also The Co-HOST OF CODESK’s Markets Daily Show on Sportify and YouTube. Helene is a recent Graduate of New York University’s Business and Economic Reporting Program and Has Appeared on CBS News, Yahoofinance and Nasdaq Tradesetalks. She Holds BTC and ETH.

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Helene Braun

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