“How do Ukrainians relate to the most affirmative compatriots? Through the study of Gradus Research, we know the answer. In short, the biggest businessmen do not like and know badly. From comforting news-politicians do not like to buy more subscriptions for 6 magazines forbes Ukraine with meaningful materials, ratings and analytics from 1 350 UAH. In June 2025 Gradus Research […]”, – WRITE: Businessua.com.ua
How do Ukrainians relate to the most affirmative compatriots? Through the study of Gradus Research, we know the answer. In short – the biggest businessmen do not like and They know badly. From comforting news-politicians do not like even harder
Buy an annual subscription on 6 magazines forbes Ukraine with meaningful materials, ratings and analytics from 1 350 UAH.
In June 2025, Gradus Research for Forbes UKRAINE conducted a poll about the attitude to the top 15 businessmen from the Forbes. Heirs – the sons of Rinat Akhmetov and Petro Poroshenko were also added.
Surface conclusion: large businessmen in Ukraine are not fond, only the co -founder of SoftServe Taras Kitsmeya is the proportion of negative and positive attitude, the rest in the red zone. Pattern is traced: they treat those entrepreneurs who were or are in politics. In the top – Petro Poroshenko and his son Alexei.
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The politicians of Sergey Tihipko are remembered by Ukrainians, as well as they do not like the sub -expert excellence Vadim Novinsky. The record holder of antisympathy – Igor Kolomoisky. And this attitude to Kolomoisky, not to “Privat”. His partner Gennady Bogolyubov negativity is three times less.
Close to the neutral performance of Yuri Kosyuk, Andriy Verevsky, Alexander Konotop and Rinat Akhmetov. The richest Ukrainian is also the leader in the proportion of those who sympathize with him – 39%. “The reason is charity and accentuated effective communication on the social initiative of the entrepreneur,” explains the founder and director of Gradus Research Yevgeny Bliznyuk.
How the study was conducted The survey was conducted by a research company Gradus Research by self -filling of the questionnaire in the mobile app Gradus. The sample reflects the structure of the population of cities with the number of residents of more than 50 thousand aged 18-60 years by sex, age, size of the settlement and the region, with the exception of temporarily occupied territories and territories of active fighting. Sample size: 1000 respondents. Field period: June 9-10 2025.
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Another conclusion is that entrepreneurs on the perimeter “Akhmetov – Kolomoisky and Policy Businesses” know badly. The names Verevsky, Kosyuk, Konotop, Kitsme are not familiar with most Ukrainians. And 31% do not know the owners of the Epicenter network Galina and Alexander Gereg.
Ukrainian businessmen can be happy that most US billionaires are also in the red area. Sympathy is only only in Warren Buffette and Bill Gates. Among the leaders are dislike – Mark Zerberg and Jeff Bezos.
*Copywriters to the photos used in infographic: Getty Images (11); Shutterstock; UNIAN; provided by the press services: “Epicenter”, Kernel, taken from open sources (2); Oleksandr Rozhenyuk/provided by MHP; Yevgeny Hil, Anton Zabelsky (2), Alexander Chekmenov, for Forbes Ukraine.
The material is published in Forbes Ukraine # 3 [36] In April – May 2025.
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