How to involve a foreign investor: Why is the URC reconstruction conference important for Ukraine’s economy?

This year, the fourth conference on reconstruction of Ukraine-Ukraine Recovery Conference, which took place in Rome on July 10-11, gathered more foreign investors than Ukrainian delegates, says the founder of EVA and Varus networks and Terwin President Ruslan Shostak, 51. He considers it an important signal: the URC focus is shifting from the policy to the economy. But in order for foreign investors to come to Ukraine, business should change: work transparently, speak in a clear language and be ready for global level of game

Buy an annual subscription on 6 magazines forbes Ukraine with meaningful materials, ratings and analytics from 1 350 UAH.

The UKRAINE RECOvery Conference (URC) increases. I have something to compare with – I was in the three previous conferences. According to my observations, the URC was more relevant for the Ukrainian community that lives abroad to communicate. For the first time, the number of foreign investors-participants prevailed this year.

URC in Rome – was a really economic measure. The Ministry of Economy has done a great job so that for the first time in history, Ukraine sounds so loud in the economic plane. Not in military or political, but in economic, given all the economic interests of the country.

Popular Company category Date yesterday “Owners want Nitro.” The long -standing Seo of New Mail Alexander Bulba leaves the company. Who are Klimov and Porzhnyuk looking for?

Some Ukrainians believe that foreign investors themselves have to want to bring hundreds of billions of dollars to Ukraine, and foreign banks – to knock on every Ukrainian office and offer money simply for all good guys and girls here. This will not be. No one will turn in the queue to just fall asleep.

There is no quick way of getting big money – investors need real projects. So far, there is a war in Ukraine, it is difficult for us to be attractive. To all, we do not have many projects for $ 1 billion. We need to work on it.

URC is an opportunity for Ukraine to show its capabilities. This year, investors and representatives of investment banks from all over the world came to Rome. They see in Ukraine after the war the source of growth for Europe, for different world industries. And the task for Ukrainian business and government is to tell foreign investors, why they are put into Ukraine.

The participants of the past URC, who brought specific projects to the conference, have already succeeded. After the war, these will be the first companies that receive foreign grants and investments to promote their projects.

The key industries that are most interested in foreign investors now are the production of subsoil, building materials, agricultural and logistics. They are open to others: biotechnology, processing, energy.

But the question is whether Ukraine is ready to accept foreign capital. Whether we have enough companies that work in white have audit reports about their work and teams with high English language. Unfortunately, there are units.

I am very pleased with the presence of Ukrainian “white” companies at the URC. Someone involved that they wanted, someone attracted less. But these companies are the color of Ukrainian business. And investors will come to Ukraine precisely through and through them. They are an example for other businesses that still have time to prepare.

No one knows whether foreign investors will be interested in the Ukrainian market after the war is as urgent. Whether we will be able to collect European politicians and large businesses on one site, which will speak solely about Ukraine, which will be ready to support us: morally, financially, weapons or investments in business projections.

Signed $ 10 billion of different levels of contracts at the URC in Rome is a little money. But new projects will already be built on them and the workplaces will be created, from which taxes on the budget will be paid to help Ukraine build sustainability.

The country’s money brings only business, and to develop a business environment in Ukraine is a matter of existence. The time of donations is about to go, everyone understands it. If we do not develop a business, we get off again to $ 50 salary.

We have a task like the state – to have $ 1 trillion GDP. Only with this money will we be able to provide the army with 5%needs for defense. These 50 billion They will allow us to live and build opposite. And the enemy will understand it. In order to reach this level, we have to listen to people who are ready to develop businesses and the country.

The war is the only thing that stops foreign investors in Ukraine. But it will end and Ukrainian business should be ready to work with foreign money.

Someone thinks URC is harvesting to find money on bridges or roads, but it’s not about URC. URC is a place where people, investors from all over the world want to hear about Ukraine in the economic field, about Ukraine of the future and about companies with which investors will have to work with. It is important for them to understand how we see this future.

I have three tips for Ukrainian business representatives who want to go to the URC to attract investments for their projects. First, you have to prepare a company for foreign investment to make it as transparent and reputational as possible. Secondly, you need to have a project, a clear investment proposal. Third-just do it. Do not be afraid to go forward, water does not flow under the lying stone.

I want to see Ukraine not as a country of million FOPs, but as a country of thousands of corporations. Because the exclusively developed business environment is the way up to $ 1 trillion of GDP and the happy future of Ukraine. And URC is a starting ground for this.

The gun