April 15, 2025
After Persuading Gamestop to Adpt Bitcoin, Strive's Matt Cole Targets Intuit thumbnail
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After Persuading Gamestop to Adpt Bitcoin, Strive’s Matt Cole Targets Intuit

Intuit’s Deplatforming and Anti-Bitcoin Stance Could Harm Shareholder Value, Cole Said, While URGING ADOPTION OF BTC As A Strategic Hedge.”, – WRITE: www.coindesk.com

After Persuading Gamestop to Adpt Bitcoin, Strive’s Matt Cole Targets Intuit Intuit’s Deplatforming and Anti-Bitcoin Stance Could Harm Shareholder Value, Cole Said, While URGING ADOPTION OF BTC As A Strategic Hedge. APR 15, 2025, 6:00 PM

Matt Cole, CEO of Strive Asset Management, Fresh from Persuading Video Retaler Gamestop to Convert Some of Its Cash Reserve Into Bitcoin (BTC) Reverse what he described as “censership policies” and an “Anti-bitcoin bias” that could Jeopardize Long-Term Shareholder Value.

In an Open Letter Dated April 14 Addressed to Intuit Ceo Sasan Goodarzi and Board Chair Susan Nora Johnson, Cole Pointed to A Recent Incident In Wich Intuit The Trojan Bitcoin Club, A Student Organization at the University of Southern California, for Mention The Cryptocurrency in Email To Its Members.

“We are concerned that intuit’s censership policies and anti-bitcoin bias threaten to destroy the Shareholder Value the Company Has Worked So Hard to Create Who include intuit Shareholders. Althugh MailChimp Later Reinstated the Account Following Public Pressure, Cole Said The Episode Reflects a “Broader Pattern of DeplatForming” that includes Bitcoin Developers, Educ.

Cole SAID SUCH ACTIONS EXPOSE INTUIT, KNOWN FOR ITS TURBOTAX TAX PREPARATION SOFTWAR Grows and Federal Regulators – Including the Federal Trade Commission (FTC) – Begin Investigating Platform Discrimination Based on Speech or Affiliations.

“MailChimp’s Acceptable Use Policy is Being Used As A Political Weapon, Racher Than A Tool to Mitigate Legitimate Business Risk Intuit Is Making Decisions Based on Ideology Racher Than Fiduciary Duty. ”

The Letter Called On Intuit to Reinstate Accounts Banned for Bitcoin-Related Content, Revise MailChimp’s Content Policies to Eliminate Political Considerations. IT ALSO URGED INTUIT TO CONSIDER ADDING BITCOIN to ITS CORPORATE TREASURY AS A HEDGE AGAINST Artificial Intelligence Disruption.

“We believe turbotax, intuit’s Flagship Product, HAS A HIGH Risk of Being Automated Away by AI,“ Cole Wrote. “While We Apprecrate intuit’s investments in AI Internally, we belve an additional Hedge is Warranted – And that A Bitcoin War Chest is the best option AVAILABLE.”

The Move Follows Coles’ February Letter to Gamestop, in WHICH HE URGED The COMPANY TO CONVERT ITS $ 5 Billion Cash Reserve Into Bitcoin. Since Receive The Letter, Gamestop ConfirMed that It Will Add Bitcoin to Its Balance Sheet and Has Successful Completed A $ 1.5 Billion Convertible Note Offering Treasury Strategy with What Strive Called the “Bitcoin Standard.”

The Move Marked A Significant Early Win for Strive’s Broader Campaign to Reshape Corporate Finance and GOVERNANCE AROUNCE APLE DESCRIBES AS Ideological Agendas.

Strive Engagement Letter to Intuit (Strive Asset Management)Strive Engagement Letter to Intuit (Strive Asset Management)

James van stratenJames Van Straten Is A Senior Analyst at Coindesk, Specializing in Bitcoin and Its InterPlay with the Macroconomic Environment. Previously, James Worked As A Research Analyst at Saidler & Co., A Swiss Hedge Fund, WHERE HE DEVELPED Expertise in On-Chain Analytics. His work focuses on monitoring flows to Analyze Bitcoin’s Role with the Broader Financial System. In addition to his professional endeavors, James Serves as an Advisor to Coinsilium, A UK Publicly Traded Company, WHERE HE PROVides Guidance on Their Bitcoin Treasury Strategy. He Also Holds Investments in Bitcoin, Microstrategy (MSTR), and Semler Scientific (SMLR).

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James van straten

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