“As a Ukrainian pavilion in Japan with an area of 53 m², Ukraine has completed more than 3 million visitors Ukraine has completed participation in the Expo 2025 World Exhibition in Osaka. In 6 months, the Pavilion Not for Sale saw more than 3 million people, he received the BEST Activation or Engagement silver award and became a platform for signing 29 international agreements between Ukraine”, – WRITE ON: ua.news
As a Ukrainian pavilion in Japan with an area of 53 m² accounted for more than 3 million visitors
Ukraine has completed participation in the Expo 2025 World Exhibition in Osaka. In 6 months, the Pavilion Not for Sale saw more than 3 million people, he received the BEST Activation or Engagemen silver award and became a platform for signing 29 international agreements between Ukraine and Japan.
On October 13, Osaka ends the World Expo 2025 exhibition. Within 184 days the Ukrainian pavilion Not for Sale – A shop where nothing can be bought – I received visitors from all over the world. Despite the modest area of 53 m² and short -term preparation, he attracted attention above 3.2 million people.
The Ukrainian pavilion, created on the initiative of the Government of Ukraine under the leadership of the Prime Minister Yulia Sviridenko and so on. Ministers of Culture and Strategic Communications, the General Commissioner of Ukraine at EXPO 2025 Tatiana Berezhnaya.
“Expo was the opportunity to declare the main features of Ukrainians – courage, creativity, adaptability, the ability to create great. Had limited space of 53 square meters. meters and short time. It was a serious call. The result: more than three million visitors, international awards, attention of the world – the Ukrainian pavilion has become a voice of Ukraine. Now we can say: we have coped ” – Tatiana Berezhna, T.V. Ministers of Culture and Strategic Communications, General Commissioner of Ukraine at Expo 2025
Support was felt continuous. Visitors from all over the world gave gifts, dressed in Ukrainian clothes, and some even wrote letters in Ukrainian. Japan showed special solidarity, giving Ukraine the opportunity to participate in the Expo 2025 and help with the organization of the exhibition itself.
Inna Ilyina, the director of the Ukrainian pavilion on Expo 2025, says: “For me, the most shirting moment was the visit of 80 pupils of the junior school Kamino. They wished peace to Ukraine, handed over to a gift made cranks of peace and sang a song of Small World. I would like to express my sincere gratitude to every visitor of our pavilion, as well as the Government of Japan for the opportunity to tell about the values that the Ukrainian people choose in the conditions of war. ”
The pavilion also became a place of important meetings and diplomacy. During this time he accepted More than 140 political visits . Among the guests – Ursula von der Lyen, Princess Japan, King of Sweden and Berlin mayor which gave the Ukrainian delegation a fragment of the Berlin Wall – a symbol of unification and freedom. Even the ex-prime minister of UK Boris Johnson He did not stay away and supported Ukraine on Expo 2025.
“At the main exhibition of business possible, they presented what cannot be sold. The very basis of any progress is something that is never devalued, ”-former UK Prime Minister Boris Johnson about the Ukrainian pavilion.
Over 20 participating countries They supported Ukraine in the demonstration of values, joining joint events. And on the eve of the celebration of the National Day of Ukraine, a business forum was held in Tokyo with representatives of the government of both countries. It has been signed 29 Agreements that opened new areas of cooperation between Ukraine and Japan.
According to the results of the Jury expo, the Ukrainian pavilion received BEST ACTIVATION OR ENGIGENT On World Expolympics, ahead of hundreds of larger and more expensive projects. When others demonstrated technologies, Ukraine showed values. Due to the not for Sale Slee, our country reminded the world: freedom, dignity and humanity have no price.
The history of the Ukrainian pavilion does not end there. After six months in Japan, he returns to Kiev – in format Exhibitions in the Ukrainian House. Visitors will be able to see the real Ukrainian pavilion and find out how one of the most notable Expo 2025 stories was created.
For reference:
On April 13, Ukraine opened its Pavilion “Not for Sale” at the International Expo 2025 International Exhibition in Japan. The exposition is presented in the form of a store where nothing can be bought. Instead of goods, there are 18 subjects, each of which symbolizes human value – freedom of speech, the right to education, humanity and others. The pavilion, created on the initiative of the Government of Ukraine under the leadership of the Prime Minister Yulia Sviridenko and Acting Minister of Culture, General Commissioner of Ukraine at Expo 2025 Tatiana Berezhna.
