“Changed Ukrainian advertising forever.” Colleagues and friends mention the war died in the war of director Vitaliy Kokoshko

Vitaliy Kokoshko served in 72 OMBR them. Black Cossacks. He was one of the most titled Ukrainian directors of advertising: the winner of the seven Grand Prix and more than 350 awards of advertising advertising festivals, including 43 Effie Ukraine awards. Vitaliy Kokoshko died on February 24, on the third anniversary of a full -scale invasion. He was 58 years old. The family will announce the details of the day and place of burial later.

Friends and colleagues, including Bohdan Pivnenko, Andriy Fedorov, Sonia Sotnik, responded to the news of Vitaliy Kokoshko, who stood up for Ukraine with weapons in his hands.

“2005 festive-fun in the Carpathians and 2022, a couple of weeks before full-time-this happy day together and a magical quiet winter forest … So you always loved and tasted life … ”,-the marketer wrote Andriy Fedorov.

“On the shield Ukrainian director Vitaliy Kokoshko. The director who changed Ukrainian advertising. He filmed commercials as a real movie, with the idea, with warmth and with love for man. His work is poetic, real and very beautiful. Incredible loss! ”, – the journalist wrote Kateryna Shapoval And she shared one of the commercials, directed by Kokoshko.

“Uncle, you know, and I still did not cry … Because you have left me in the old good times with an idiot Brif, and I know for sure that I will not help. We really want a mat, but the mat was only we talked, it will not understand CA. But I am the “mother of the princess of the elves”, I will cope. Because no one believed in me as you. I am very evil. You lifted me because I considered you an immortal. Pity that no one was shooting you in the movies, or at least in advertising. Because there are no such beautiful uncle. And why did I have so little photos? A, b ** dy, forgot. War … Vitaliy Kokoshko, I love you very much, ”the screenwriter wrote Lily Lilyk.

“– Sonka, look for you the black flag of the black Cossacks for the auction. Do you know the story of why they were called black? So listen, then I’ll tell you now …

I don’t say goodbye. I can’t, ” – wrote a radio host Sonia centurion.

“Uncle Vitalik from my chevron, in spirit, in joint friends. He is constantly supporting when mine in some kind of fierce. Finds time and words. He can see something absolutely beautiful in people, in circumstances, in space. He is one of those who keep my hands and soul all this time. Of those who I cannot write in the past tense. Fly. High. Above all the wings in our sky and even cover ours from there, the works are beautiful. Fly… I will look in you in the most beautiful sky in the universe, ”the blogger said Daddy.

“Vitalik, so beautiful in all photos. It is good that I had time to tell you that I consider you one of my important teachers in the profession. As the second director in the past, I worked with so many different directors, but it was your lessons that have learned a lot. 58 years … And it could probably go abroad, as different other colleagues did. But no, he protected us all from enemies, and now on the shield. Honor, our dear. We will always remember you, ”the director wrote Irina Tsylik.

“I cannot and do not want to believe … Vitaliy Kokoshko died … a person in capital letters, a brilliant director advertiser, the owner of all possible awards, a golden lion of the Cannes Festival … a whole era … Kinographer. Friend Vladimir Shulga. Our last meeting in December … Chevron as a gift to my son … I can’t and I do not want to believe … ”, – the Ukrainian violinist shared Bohdan Pivnenko.

“We met a long time ago, in Donetsk, he came to Elvispelvis, and half an hour after dating, at the 12th day, we had already drank tequila on a brownie. Since then, I have not met a larger punk and a bully among adult men. However, it was not necessary to look for more extravagant Jentelman: all women always flattened his attention, I do not know, love Kokoshko, how you withstood it … We have rarely communicated, worked little together, but somehow never lost each other from the field of view. And life is – Vitalik has always enough for everyone. He was able to have fun, was able to organize people around himself, was able to earn money, was able to spend and spend, obviously. It was a wide soul, loud, categorical and beautiful. Therefore, many people disliked him and have categorically refused him. “Don’t you like Kokoshka? – But you just can’t cook it! ” – said one of our colleagues, and you will say better here! Who was able to “cook”, who could not – everyone knew that the best festival parties – in the “film”. Both Ukrainians, Russians, and Belarusians with Kazakhs gathered – nationality and titles were inappropriate, the only title here was Vitalik’s commitment. They walked in the morning, the joyful and drunk diverged, everything is acquired and the people who were on its terrace … ”, – the marketer recalled Alevina Shklyarevich.

“The terrible news just reached. Vitalik on the shield. Great caliber man. We met more than 20 years ago, when I came to his agency with a kinographer for advertising videos. And during the full -scale he sought help and we started communicating a lot and became friends and brothers. He always had his own special look at everything. With a note of Odessa humor, but still your unique look. He could always see something funny, even where everyone else saw it, ”he wrote Alexei Polonechuk, Founder of Forpost.fund Charitable Foundation.