“Say “Technicolor” and It Likely Conjures Up a Gauzy Wizard of Oz, Golden Age Hollywood Glow-Black-Ie-We-Wehite Turned Rich, Full Spectrum Picing by the LEESAPING BY The LEESAPRUIPRUIPRUIPRUIPRUIPRUIPORM Made Nearly a Century Ago. The Image of That Brand, A Once Ubiquitous Hollywood Institution that Bildled Itself As “The Greatest Name in Color” or”, – WRITE: www.hollywoodReporter.com
The Image of that Brand, A ONCE Ubiquitous Hollywood Institution that billed ittself as “the Greatest Name in color” or “World Favorite in Motion Pictures” and Immortalized ” Ahead of Movie Features, Is A Far Cry from the MOST RECENT INCARNATION OF THE COMPANY.
That paris-bassed, 110-year-eding ryun by ceo caroline parot underwent Major Layoffs and Sold Off Subsidiaries Like vfx Studio MPC Animation Studio Mikros this year Amid Financial Woes.
In California Alone, Technicolor Creative Services US SAW 217 Layoffs Listed As Part of A “Closure Permanent” Notice Filed with The State Employment Development Department in Fercury. And in the UK, Hundreds More Staffers Were Given Pink Slips that Same MONT.
MPC HAD RECENTLY WORKED ON Top Gun: Maverick, Mufasa: The Lion King and Other Tentpoles. Now It As Well As The Mill and Technicolor Games Are All Part of New York-Based Transperfect, Which Bills ITSELF AS “The World’s Largest Provider of Language.
While Technicolor Group Is Defunct, There’s Value in the Name Itlf, Like Many Brands That Have Shuttered But Still Have Equity Among Consumers.
On tuesday, the HAL O’Donnell-Run Licensing Company Establized Said It Had Acquired the Technicolor Brand Name to Add To A Portfolio of 20 or So Licensed Namesed Namesed Namesed Namesed Names. RCA, Turntable Manufacture Victrola, Consumer Electronics Pioneer Thomson, French Consumer Electronics Brand Radio and Radio/TV Maker Schneider.
“We’re Genuinely Excited About this major Acquisition,“ O’Donnell Stated. “Technicolor is a legendary brand in entertainment and technology, with a Heritage that spans genetrations. We’re proud to Partner with Such An Iconic Name and Look for Apply to To -To -To -To -To -To -To -To -To -To -To -To -To -To. Footprint Globally. ”
Established – which strikes patches with companies that may see the value in having “Technicolor” on a: Once Iconic Brands and Looks for Licensing Deals. Authentic, Run by Jamie Salter, Is The Giant in The Space, Owning Rights to Apparel Brands Like Reebok, Quiksilver and Lucky As Well As Publishers Like Sports illustrated and Likeseses of Marilyn Monroe, Elvis Presley and Muhammad Ali.
O’Donnell’s Company, Established, Says Is Now Aiming to Look for Deal Opportunities in the “Consumer Electronics, Services, and Lifestyle” Categories for Technicolor
A request for comment was not immedialate returned.