July 11, 2025
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The study showed why steam gaimers buy games that will never play

Steam has long gone beyond the playground, turning into an element of collecting, as “Lego”.”, – WRITE: www.unian.ua

Steam has long gone beyond the playground, turning into an element of collecting, as “Lego”.

On average, more than 50% games in Steam account never run / photo wccftechOn average, more than 50% games in Steam account never run / photo wccftechThe analyst of the play industry Chris Zokovsky claims that the vast majority of Steam heymers buy games that will never play. This is especially true of games sold for “delicious” discounts within different sales.

The Steam library research shows that on average, players launch only about 48.5% of their games, the rest consists of “dead” Tights. At the same time, many people buy new games not because of a sharp desire to play, but on the principle of “on sale” or “may be useful.”

According to the analyst, Steam has long gone beyond the framework of the gaming platform, turning into an element of collecting, as well as LEGO boxes, not collected by Warhammer models or yarn tangles in knitters.

Valve, in fact, solved the problem with which Netflix fought: how to sell content to people who have no time to consume.

This gamer behavior and justifies 30% of the Valve commission, whereas at the EGS Zhu, the Developer Commission is 12% of the revenue. Zukovsky also adds that in order to succeed in Steam, it is important for developers not only to create a good product, but also to have a realistic idea of ​​their audience.

Not everyone who buys your game is avid fans. Most likely, your game is just another brick in their digital tower of unfulfilled intentions, – summarizes Zukovsky.

By the way, anyone can check how many games “dust” in his library, using the Steamdb Collection Calculator tool-a self-test that can be sober for many gamers.

Read also:

The Steam appeared a new most highly appreciated game in history

Became known how much Valve earns with Steam: more than Apple and Facebook together

Earlier, analysts found out which Game genres in Steam are the most popular. Only 58% of revenue accounts for the screens. Second place in RPG/.

A fresh Steam survey showed which PC is played by most gamers. The leader in the graphics card is the NVIDIA GeForce RTX 4060, AMD processors are becoming more and more popular, and the total share of Windows 11 is approaching 60%.

You may also be interested in news:

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